Here at Spotify for Artists, we’ve got your back when it comes to social media. That’s why we’re excited to announce a brand new integration with Instagram and Facebook that will allow easy sharing between the two platforms. As of today, fans and artists will be able to share Spotify albums, tracks, artists, and playlists directly to Instagram Stories, complete with deeplinks that’ll drive followers back into the Spotify app to listen to music. Our integration with Facebook Stories is coming soon.
Previously, the only way for non-verified Instagram users to share Spotify content was to post a screenshot of the music you were listening to. With this update, we’re adding an Instagram Stories option to the share menu for playlists, albums, tracks, and artists. To post something, just open the share menu in the Spotify app and click “Instagram Stories.” That’ll open to a page with your content’s artwork in IG, where you can add captions, stickers, and any other bells and whistles. When you’re done, click Post to Story. Once it’s up, your fans and followers can click the Play on Spotify link in the upper left corner to listen in the Spotify app.
We know from talking to both fans and artists that sharing music is one of the easiest ways to express a mood or tell a story. We’re excited to see all the different ways our creator community will take advantage of this new functionality. Happy sharing.