New technologies have always given rise to new ways of making music. The introduction of DAWs (digital audio workstations) in the 80s let artists step out of the studio and create songs anywhere. Now, hits are written and produced on iPhones. We've spent a lot of time asking ourselves what other technologies could enable artists to create in different, exciting ways.
Our new Creator Technology Research Lab will focus on making tools to help artists in their creative process — with a goal of helping artists of all sizes realize their creative vision. We’re excited to have some of the world’s foremost experts leading this area. François Pachet, former Director of the Sony Computer Science Laboratories, Paris, is an accomplished researcher, professor, AI expert and recording musician himself. François and his team have been working on assisting artists in music composition for over a decade.
We'll keep you updated on our progress — and ask for lots of feedback along the way.