CREATE WITH CLIPS
Short video for the long term
Video and music go hand-in-hand, but on social media, music often gets cut short and pushed to the background. That’s why we built Clips: to give artists a platform that inspires fandom and long-term success – not quick hits tied to the latest meme. Clips are short, under-30-second vertical videos that allow you to express your artistry and invite fans into your creative process – all while keeping your music front-and-center.
Clips is currently available in beta.
START THE COUNTDOWN
Get fans hyped for your next release
There’s always been a disconnect between where music is teased and where it’s streamed – until now. With Countdown Pages, your fans can pre-save your upcoming release, preview the track list, pre-order new merch, watch video Clips you share with them, and watch the timer count down to the release moment – all in one place.
Taylor Swift, Karol G, Florence and the Machine, Quevedo, Paramore, and others have already tested Countdown Pages and the results have been stunning: On average, more than 80% of pre-savers have streamed the new release within the first week.
Amplify your music
The most powerful tools to grow your fanbase
Turn listeners into fans with Marquee
Marquee is 10x more cost effective on average than ads on the most popular social media platforms. We’re excited to continue expanding access: We just rolled out the self-serve buying experience in Spotify for Artists to artist teams in Australia and U.K.Create a Marquee
Showcase the music that matters most to you
We’re testing a new campaign tool, Showcase, to let you promote both new and catalog music on home to Spotify Premium and Free listeners.Learn more
Reach your next fans with Discovery Mode
Thousands of independent artists that distribute songs through participating licensors (DistroKid, CD Baby, Stem, Venice Music, Vydia) now have access to Discovery Mode directly in Spotify for Artists. Labels can continue to access it through our team.Explore Discovery Mode
New Loud & Clear update
All-time Spotify payouts to the music industry are approaching $40 billion dollars, and we pay the majority of every dollar we generate for music (nearly 70%) back to the industry. We think you should know where all that money comes from – and where it’s going – which is why we’re the only streaming service that makes this level of royalty data available. We detail the number of artists generating different amounts of royalties per year – whether that’s $10,000 (57,000 artists) or $5 million (130 artists).